With the World Cup now over the big boys can focus their efforts on Retro re-releases and new grails instead of million pound advertising campaigns on players who had tournaments to forget.
Adidas have thrown up another fruity range from fashion designer Jeremy Scott. Here we see the Adidas Forum in many incarnations some eye catching (the license plate blue’s) and some downright terrifying (the Teddy Bear Highs look like something Gary Glitter dreamed up).
Props to VBS correspondent Jamie Hedgeson for journeying into the heart of Lancashire to meet loads of chavs and document the latest bassline craze…Donk. Seriously, this must have been some hard work and he somehow managed to keep a straight face throughout. He also did it without breaking down in tears and pouring acid into his ears so he didn’t have to listen to any more rubbish raps and euro pop-inspired sped up beats.
Oh the first 5-10 mins may seem a bit tame but it gets better the more you watch. Or worse, I’m not sure which.
Red Bull Reporter launched in March 2009 and gives young writers, photographers, film-makers and presenters the opportunity to go on assignments. That’s live, real time reporting not this remote blogging business. Those lucky enough to be selected get to cover sport, music and cultural events and have their work published.
On the back of last year’s success, a new raft of assignments are coming up and a call out for entries is currently being put out. For urban culture vultures who like to use their ink for writing rather than graffing, there is the opportunity to visit Berlin and report on the Red Bull Flying Bach. Taking place on April 23rd, the Red Bull Flying Bach is a B-Boy show with a difference; B-Boy group the Flying Steps perform to classical music in the stunning surroundings of Berlin’s Neue Nationalgalerie concert hall.
If this opportunity appeals and you want to get involved, upload the examples of your work to the Red Bull site and be judged by site users and the Red Bull Editorial Team.
Photocredit: (c)RayDemski.com/Red Bull Photofiles
So, after what seems like an eternal winter we find ourselves basking in the feeble English sunshine of spring. And thank fuck as I thought this miserable weather was never going to end.
Something else that has put a spring, ahem, in my step over the past month has been the musical takeover of London by Red Bull Music Academy; with a host of new pupils, seasoned lecturers (encompassing everyone from Moodyman to Cosey Fanni Tutti and Roots Manuva, above) and above all a series of banging events and parties including Brainfeeder at Fabric and the long-awaited DOOM homecoming …Read More.
The days of Red Bull only being recognized as manufacturer of saccharine energy drinks is as distant a memory as paid for music and newspapers. Their current business portfolio includes four football teams, two Formula One racing teams and a hockey side amongst others, although this may echo of a certain cartoon mouse’s aspirations their musical collaborations have always been interesting. Including the Red Bull music academy and its endeavour to see fledging producers gain first hand (and uncontrived) support from the professionals in a series of workshops across the globe.
And a recent initiative is the Red Bull reporter, which focuses on our own fair island in an effort to unearth writers, photographers, filmmakers and presenters to cover key cultural assignments which includes next weeks B-Boys Championships in New York. Click here for more details.
